Ad Faction is a Marketing Firm and Advertising Agency located in Idaho Falls, ID. As a Marketing Firm we first look into the key elements to your business and how to best bring them out to your potential customer.
These are the first parts to any Marketing Strategy:
- Demographic – The real demographic for any business. Not just male or female, but age, geographic area, homeownership, children, income levels, and many other elements.
- Problem or Need – What is the problem or need of the potential client you are hoping to fill for them? With out a need or a problem to drive the person to you and your product it is only a want, in a tough economy people cut back on the wants. Creating a specific need for the product or service you offer can help make the advertising you offer more successful.
- Solution – What is the solution that you offer to your customer? Does the solution fit the other two elements? Are the solutions marketable to the same demographic in the same way? These are all key parts to any marketing and advertising strategy before we begin to advertise.
An additional key element to a marketing plan is the buying emotion of the potential customer. There are only four buying emotions that control peoples buying decisions in the world today Pride, Comfort, Money and Fear. Showing your product or service to the right person in the right emotion can and does increase the success of every advertising dollar spent. Knowing the right Demographic, having the need or the problem identified, with the proper solution, presented with the right emotion can then be placed as a successful advertising campaign.
As an advertising agency we can then produce and place these ads for you in the most effective medias. Advertising is the end product of a well thought out and developed marketing strategy. As your agency we can develop the creative ideas, produce the ads or creative materials, and place the advertising on the right mediums. We have on our staff key individuals with experience in Phycology, NLP, with degrees in business management, marketing, Internet and SEO services, graphics and web design. We have previous business owners, photographers, event planners; young and more experienced. We have the elements that when combined can help you reach the goals and success you desire in your business.